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Personally, I don't take anything about the Treasures seriously; for me, they don't even lend interest since there's absolutely nothing to be done with them. I wouldn't mind some form of inter-guild raiding though; however, as you point out, that could be difficult to implement in a fair and balanced way. I definitely don't want them to go adding content that goes unused.
Still, I can think of at least 1 game where the PvP servers have their towns started from scratch, usually around resources. One town may grow to covet another town's resource and they could go try to take it by force anytime they wished, but detente exists because declaring war has its own costs.
Getting people to use a resource isn't really the problem though, as that can always be accomplished by making the reward worth the risk.
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